Laptops

The first wireless charging laptop is here

Source: Dell

By now, many people own devices that support wireless charging but don’t actually use it. To me, wireless charging provides the convenience of having a “tidy” desk space, with fewer cables lying around. It wasn’t long before wireless charging is used on more devices. And now… here it is! The first wireless charging laptop, made by dell.  Continue reading “The first wireless charging laptop is here”

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Others, Tech

Samsung’s new artwork

Samsung’s newest TV The Frame, is a frame, a TV made to look like artwork hanging on your wall. The company announced last month that the TV is beginning its global roll out, after previously announcing the TV back in CES (The Verge).

Continue reading “Samsung’s new artwork”

SmartPhones, Tech

OnePlus 5: Specifications and features

It’s been a while since I wanted to post this short review, but unfortunately, I couldn’t anytime sooner. OnePlus certainly had me excited about the OnePlus 5 prior to its release, and I was determined to getting the smartphone so it could be my daily driver. OnePlus has got us used to its cheap “flagship killer” with the high specs. And guess what… The company reaffirms its standing position in the market; that its newest smartphone is indeed a “flagship killer” (specs wise), but is it really? Or are there some disappointments? Continue reading “OnePlus 5: Specifications and features”

Others

Why is database marketing so difficult in Lebanon?

The question is why is database marketing so hard for companies in Lebanon? I had a rant recently on social media, on my personal account, on how most companies in Lebanon fail to take advantage of Email Marketing. My posts focused on how most companies fail to even send out an email to highlight their upcoming events/promotions, a problem that Samsungctc doesn’t seem to face. That is great, right? Well, not entirely… I have received a few emails since the release of the Galaxy S8 and S8 Plus, marketing the new flagship and its features. The failure in their email marketing campaign happened last week when I received an email marketing the new Galaxy S8 accessories. Shouldn’t you go ahead and get me to buy the smartphone first before you try to sell me it’s accessories? Come on… your customer database is there for a reason. Identifying your customers, the products they have purchased, and possible upcoming interests, are key for a successful email marketing campaign.

If you enjoyed this post, then check out my previous post on Huawei’s failed video ad.

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Others, Tech

Samsung begins mass production at it’s new semiconductor plant

Earlier this week there were predictions that Samsung is set to surpass Apple as the “world’s most profitable tech company”. This wasn’t only the result of the recent good performance of Samsung’s Galaxy flagships, but rather the result of the company’s semiconductor business. About 60% of the company’s profits come from their Semiconductor business (MarketWatch). Continue reading “Samsung begins mass production at it’s new semiconductor plant”

Others, SmartPhones, Tech

Huawei Lebanon fails in their marketing

Huawei Lebanon has been strongly pushing the P10 and P10 plus smartphones since their release. Their social media campaigns focused on promoting both devices through the use of a certain Lebanese professional photographer.

It’s all been good until they released their latest promotional video. The ad is basically the same professional photographer, taking photos, speaking about a certain feature, and then showing the photos. Now that seems great, doesn’t it? Well, it would have been, if they were discussing the camera, sure… but the ad was about the phones supercharge feature. Come on Huawei… seriously?

Continue reading “Huawei Lebanon fails in their marketing”